2026 Formula 1® World Championship Grand Prix races:
2027 FIA Formula One World Championship™ Grand Prix races:
The title sponsorships build on MSC Cruises’ existing trackside branding and hospitality activations as part of the long-established global partnership, first established in 2022 and extending through to 2030.
MSC Cruises has joined forces with Formula 1® and Heineken® to bring you closer to the action, wherever your travels take you.
Every race weekend, you can experience the atmosphere and energy of Formula 1® onboard with an exciting programme of entertainment and activities, including live race screenings, premium watch parties, post-race celebrations and instant-win prizes.
Plus, look out for the exclusive limited-edition Heineken® can, featuring MSC Cruises and Formula 1® branding, launching across the fleet. From the excitement of race day to the thrill of discovering extraordinary destinations, MSC Cruises, F1 ® and Heineken® are uniting fans for unforgettable experiences at sea.
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